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How digital signage can promote safety and awareness in meeting rooms

BusinessDigital SignagePost-lockdown
4 min read
How digital signage can promote safety and awareness in meeting rooms
Angela Murphy
May 12th, 2020

Some cities are seeing employees gradually go back to work. Here’s how digital signage in the workplace can help keep people safe and informed.

No one wants to feel responsible for a wave of new COVID-19 cases due to insufficient safety measures. Institutions are ethically, and even legally, obliged to adjust their physical setups before people start trickling back in the workplace. As such, those in charge of leading the transition back to work are looking to utilize any available resources to minimize the risk of contagion.

Instead of printing out and hanging up posters to convey health and safety information, organizations can take advantage of a resource that they already have access to—screens. Screens can serve as a vehicle to display crucial messages and visual cues. It’s more efficient, more convenient, and safer to use screens as content can be remotely managed and updated without needing to touch any hardware.

The content showing on screens around workplaces is called digital signage. Digital signage presents an opportunity to nudge people in the right direction instead of policing their every move. After all, even the most diligent among us need support against complacency.

Let’s consider meeting rooms, spaces where people tend to congregate for extended periods of time. Here are several examples of how digital signage can be used to promote safety and awareness in this type of space.

Use room agendas to encourage safety, teamwork, and punctuality

Many prompts can come from a single display. As shown in the above example, a meeting room agenda can welcome attendees while also prompting them to 1) maintain social distancing, 2) stick to the topic of the meeting, 3) present wirelessly without the need to pass around any cables or dongles, and 4) stick to the allotted meeting duration.

Use image galleries to support ongoing communication efforts

Having similar messages reiterated is key to communicating what’s important. While a message can be conveyed with the written word, imagery is proven to a potent medium for grabbing attention. There are numerous image galleries that can be set up for professional use, such as OneDrive or Dropbox. As in the above example, an image or series of images can be synced from resources such as OneDrive in order to reinforce not only hygienic behavior but also the kind of professional punctuality that we could all benefit from regardless of whether or not we’re in the midst of a global pandemic.

Use video to encourage engagement and showcase commitment

Depending on the message, videos can be used to communicate in a way that’s unique from images. While a static screen can be effective for, say, a checklist of meeting room etiquette, a video requires visual attention in order to get the whole story. Attendees shouldn’t waste time watching a video if it cuts into meeting time. But for the early birds waiting on their colleagues, a short and powerful video has the potential to motivate during a time when a lot of professional insecurity is circulating.  

Of course, video can also be used for safety messages, but the above example is meant to remind us that everyone needs a word of encouragement from time to time.  Videos can be used to accentuate brand values or any positive initiatives and stories that have taken place. While safety is the number one priority, it’s also worthwhile to spread the good news (when appropriate).

Learn more

Whether you work in communications or IT, human resources, or upper management, digital signage is relevant to your safety.  You can have a say in what’s on display. 

The need is as great as ever to implement efficient tools to communicate and collaborate across locations. 

Airtame Cloud Plus fills this need with a central, remote management solution that enables you to send the right message in the right place at the right time. Make the most of digital signage apps that enable room agendas, image files, and online videos. The messages can even be sent from the comfort of your home. There is no limit to the number of colleagues you can invite to help manage signage in the cloud, and you can assign different permission levels according to user roles. 

And don’t forget that any Airtame-equipped screen also offers wireless screen sharing, keeping presenters safe without the need to share any cables or dongles that may be contaminated. 

Contact us to learn more. 

Stay safe.

Angela Murphy
I translate technical features into benefits that everyone can understand.With solutions like Airtame, simplicity is power.

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